With the growing vehicle networks and associated government legislators, OEMs are constantly involved in establishing a process for vehicles that have already undergone aftermarket services such as maintenance and upgrades.
In the automotive sector, the maximum part of the business is focused on Aftermarket service with the increasing electronic control units (ECU) in part sales. Dealers and OEMs have always been engaged for many years in managing the market and eventually experiencing a degradation in their profits. Also, they are facing challenges in maintaining the safety regulations as many vehicles must have undergone modification without understanding the warranties of parts repairs.
However, meeting customer expectations, to the fullest with seamless interaction between dealer and customer is the key. It will open up more scopes of customization to satisfy customers while it will reduce the role of the dealers in the respective sales process. But in no way, the importance of dealers in the purchase will be undermined in the sales process because of this evolved standard. Customers will now enjoy a more holistic experience as they can contact dealer across multiple channels and devices as available for them.
What are the expectations of customers?
There are too many tools and different technologies available to help customers get in touch with dealers and the product line in the offer. From Augmented Reality, a virtual display of automobiles to a range of cloud-based apps allowing access across multiple devices, there is no dearth of technologies to help the customer interactions and buying process. These new technologies made accessible for an improved customer experience helps them to customize the buying experience of customers.
In the automotive industry sales process and the aftersales services play a crucial role in boosting the customer loyalty and chances of repeat sales. The expert communication at the dealer level with assurance for faster handling of queries related to parts or vehicle service will be a key motivator for buying decisions. But the fragmented IT ecosystem with most automobile dealers cannot satisfy the need for fast-paced query handling.
How OEM’s can improve the overall business process?
In the automotive industry sales process and the after-sales services play a crucial role in boosting the customer loyalty and chances of repeat sales. The expert communication at the dealer level with assurance for faster handling of queries is a key motivator for buying decisions. But the fragmented IT ecosystem with most automobile dealers cannot satisfy the need for fast-paced query handling.
Keeping all these challenges and roadblocks in mind Gateway Technolabs has built a solution – AutoDAP that brings accurate vehicle identification and parts accuracy leading to quick turnaround service to their customers. AutoDAP augments vehicle identification enabling them to deliver precise parts, repair and other add-on services. It has a unique advantage over other automotive data providers empowering automotive businesses to accurately identify vehicles and lower their parts returns by 80%.
To get a detailed idea about AutoDAP please visit www.autodap.parts
